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(CBS News) – According to the AARP, 45 percent of adults 65 and older are separated, divorced or widowed, and the 50-plus range represents the fastest growing segment of online daters. But many seniors are finding that dating landscape has dramatically changed in the digital age.
"I didn't know if a relationship would be something I would even want."
Two years after losing her husband, 73-year-old Judith Himber realized she did want something more.
"What was missing?" CBS reporter Michelle Miller said.
"Closeness, romance, a man," Himber said.
Like a growing number of baby boomers that have gone through divorce or the death of a spouse, she turned to the internet.
"I went on line and I got nothing," Himber said. "I checked in every morning. One hundred five people have looked at your profile. No one, no one favored it, no one winked, no one did anything. And I got used to it."
Discouraged, she took a step back and gave a time honored tradition an old fashioned try.
"The two of you are a matchmaking team?" Miller said.
"We are a matchmaking team," Richard Wolman said.
Peggy Wolman is a social worker, her husband, Richard, a psychologist. For nearly two decades, they've been working with singles looking for love.
The Wolmans say up to 30 percent of their new business is from older clients, mostly women like Brenda Glickman.
"You want someone to touch you on the shoulder," Glickman said. "You want someone to touch your hair. You want to hug someone. You want some human warmth. And that's not there if you're alone."
Turns out finding that special someone is as nerve-wracking at age 70 as it is as 17. Add to that a radically different dating culture.
"They don't have the guidance system for what to do," Richard Wolman said.
"So it's almost, you feel, as though they need some hand-holding?" Miller said.
"There's no protocol out there," Peggy Wolman said. "A generation ago, you knew what the expectation were. Women and men need to be more prepared about how to meet people, date people and have more successful relationships."
"What were you looking for?" Miller said. "What was your ideal man?"
"I knew I wanted somebody who was really capable of intimacy and love," Himber said.
"There was certainly something missing from my life," Robert Galvin said.
Galvin had been out on one date with Judith after meeting her online. But she decided he wasn't the right one.
"I didn't really feel I liked him," Himber said.
"I said, ‘so how was the date?' and she said ‘very interesting, but he didn't have much sense of a humor,'" Peggy Wolman said.
The Womans counseled Judith to reconsider. They felt Robert may have possessed the very qualities she was looking for.
"I said to her, ‘you met a very interesting guy last night, you are going to go out with him again. And then we'll talk about the sense of humor,'" Peggy Wolman said.
It took three dates and then it clicked.
"He called me up and said, ‘I don't think I've told you how I really feel.' When he did, I was like, ‘oh my gosh'" Himber said.
"I was looking for someone who was intelligent, had good judgment, liked the same sort of things that I like and was capable of passion," Galvin said.
"Passion?" Miller said.
"Correct," Galvin said. "I was looking for someone with whom I could share my life and then I have found her."
The rest, as they say, is history.
"If this is what you want, go for it," Himber said. "And, a lot of people said to me, ‘women your age don't meet anyone. It probably won't happen.' It happened."
Matchmaking services can be quite expensive. Judith spent nearly $2000 and she says that even though there were no guarantees, it was worth every penny.