Big win for local business despite Browns loss - KCTV5

Big win for local business despite Browns loss

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Aloft Hotel Aloft Hotel
Lago Lago
CLEVELAND, OH (WOIO) -

Local businesses are looking to cash in on the tens of thousands of fans who flock to downtown for Browns games, including some rookies ready to capitalize on their new locations.

It doesn't matter the team's performance, Browns fans are still all-in for game day. That means parking, tailgating, and refreshments.

"100 dollar day, easy…without tickets. With tickets we have 8 people in the bus…everybody's tickets range from $50-80 a piece," said Dennis Baluh, of Elyria.

For some that also means a hotel room. Aloft Hotel is in its rookie season on the East Bank of the Flats, located right on the RTA's route to the stadium.

"A lot of people checked in two nights ago, yesterday we were at full occupancy, completely sold out. And today we're at 75 percent, which is unusual for a Sunday, that's usually our slowest night," said Brittany Orwin, with Aloft Hotel.

And Lago, which is now housed in the hotel, is taking advantage of increased occupancy over home game weekends and browns foot traffic.

"We're working with the East Bank to validate some parking, to arrange some tailgates, with companies down here and get the flats back on the map," said Lago GM, Brendan Kearney.

"We really enjoy eating out wherever we go, and visiting what folks consider their culture. And surprisingly Cleveland has a wonderful restaurant scene. The food culture here is second to none...on par with D.C. where we came from," said visiting Miami Dolphins fan, Kevin Harris.

Fans say the game day experience is money well spent, and they're not the only ones.

"You can tell that the Browns are spending some money and I hope we're going in the right direction," said Baluh.

The city itself also cashed in on week one, selling out two thousand parking spaces at the Muni lot, at twenty dollars a piece.

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