More than just advertising, sign 'spinners' show off skills - KCTV5

More than just advertising, sign 'spinners' show off skills

Posted: Updated:
PHOENIX (CBS5) -

It's hard to miss them, people spinning advertisement signs on a street corner, in hopes of getting the attention of potential shoppers.

But the folks who flip these signs aren't just there to make money, they are passionate about what they do.

The sign spinners from Arrow Advertising work hard to learn what they call tricks, specific moves they can perform using their sign.

There's the "helicopter spin," the "flying chicken" and the "paddy cake," just to name a few.

"I always say that the sign tells you what to do. I just kind of move and let it tell me where to go," said Christian Burke, who's been spinning signs for four years.

"I always considered it an art form. Others considered it a sport. No matter what, even if it's a sport or an art form, you're performing for your crowd," said Mark Montellano, the head spin instructor.

When Montellano first starting working for Arrow Advertising there were only about 100 "tricks." Now they can teach about 700 of them.

Of course, spinners have to work up to that because if they do too much, too soon, they can get what has been coined as, "spinjuries."

"People get bloody noses, busted ankles, hurt wrists, things like that," said Burke.

"Nice little shoulder pain, forearm pain ... you feel that in places you didn't know you had muscles," said Montellano.

Copyright 2013 CBS 5 (KPHO Broadcasting Corporation). All rights reserved.

  • Most Popular StoriesMost Popular StoriesMore>>

  • Motorcyclist killed in accident near KCI

    Motorcyclist killed in accident near KCI

    Friday, October 20 2017 9:31 PM EDT2017-10-21 01:31:34 GMT
    (KCTV)(KCTV)

    Police are investigating after a motorcyclist died when he was thrown from his vehicle in an accident.  

    More >

    Police are investigating after a motorcyclist died when he was thrown from his vehicle in an accident.  

    More >
  • Trump family breaks with presidential pet tradition

    Trump family breaks with presidential pet tradition

    Saturday, October 21 2017 12:49 PM EDT2017-10-21 16:49:48 GMT

    He campaigned and won vowing to shake up Washington. Now, President Donald Trump is again breaking with tradition on a more personal matter: keeping a pet at the White House.

    More >

    He campaigned and won vowing to shake up Washington. Now, President Donald Trump is again breaking with tradition on a more personal matter: keeping a pet at the White House.

    More >
  • Severe storms expected to move through Kansas City Saturday evening

    Severe storms expected to move through Kansas City Saturday evening

    Saturday, October 21 2017 3:33 PM EDT2017-10-21 19:33:49 GMT
    Storms are expected to make a sweep through areas south and east of Kansas City through the evening. (KCTV5)Storms are expected to make a sweep through areas south and east of Kansas City through the evening. (KCTV5)

    After a week of sunshine and temperatures in the mid-70s, a round of severe weather is working its way across Kansas and into Missouri. StormTrack5 Meteorologist Ronelle Williams says Saturday will start breezy and mild but expects thunderstorms to move in during the second half of the day.

    More >

    After a week of sunshine and temperatures in the mid-70s, a round of severe weather is working its way across Kansas and into Missouri. StormTrack5 Meteorologist Ronelle Williams says Saturday will start breezy and mild but expects thunderstorms to move in during the second half of the day.

    More >
Powered by Frankly
KCTV 5 News

Online Public File:
KCTV  KSMO

Powered by WorldNow CNN
All content © 2017, KCTV; Kansas City, MO. (A Meredith Corporation Station) . All Rights Reserved.
For more information on this site, please read our Privacy Policy, and Terms of Service, and Ad Choices.